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Dry(ish) January Challenge 2024

Sunnyside has played a major part in helping people achieve their goals for Dry January by helping users stay mindful and accountable through our text-based tracking platform. Every year 1 in 7 people in the US participate in this challenge in an effort to cut back on their drinking, and kick start their health goals for the new year. Sunnyside is happy to play an important role in Dry January by helping people do Dry(ish) January their own way. Join over 50 million people who are planning on taking the challenge!

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15-day free trial. Cancel any time.

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What is a Dry(ish) January?

Dry January has been a movement that can be traced back all the way to Finland in 1942. It has since been written about and practiced as a way to kick off the year by going alcohol-free and to start it off by feeling stronger, more energized and gaining clarity. At Sunnyside, we focus on encouraging you to slowly work toward manageable goals that suit you best. That’s why we fully support a Dry(ish) January, letting you be in charge of doing things at your own pace. You don’t have to commit to a full month without alcohol if you don’t want to, and you’ll be supported by millions of other people choosing to do the same.

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Who benefits from Dry(ish) January?

You don’t need to be an excessive drinker to benefit from participating in a Dry or Dry(ish) January. Even moderate and social drinkers can benefit from participating in Dry(ish) January. Cutting out alcohol, even if it’s just for a month can have notable health benefits such as better sleep, increased energy, weight loss and not to mention, it can be a great help for your wallet. Alternatively you can opt to simply cut back on your own terms. This could mean opting to only drink on weekends, or introducing more dry days to your schedule. It's your challenge, and you can pick the outcomes!

How does Sunnyside help you with Dry January?

Our simple but powerful platform will get you started on your journey with Dry January in only 3 minutes. And from there it only requires a few seconds a day to stay on track.

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Set your high-level goals

Tell us a little about yourself and your goals so we can personalize your experience. This is a judgment-free zone.

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Commit to a weekly plan

Every week we’ll give you a recommended drink plan for the week ahead to help you reach your goals, which you can adjust.

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Track your drinks

Via a simple text-message interface, we’ll remind you to track your drinks every day, and provide nudges to stack on target.

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Get daily motivation & tips

Our upbeat and positive eduation, motivation, tips, and tricks will keep you on track every day of the week.

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Text real coaches

Our real human coaches are available for you, no matter what you need. Text them for help or a nudge at any time.

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Measure your progress

See how your new habits add up to better sleep, money saved, and an improved diet in your web dashboard.

Take the 3-min quiz

Why People Are Saying Sunnyside is the Best App for Dry January

You’re joining a community of members who have been through exactly what you’re going through, and have achieved amazing results. Here’s what some of them have said about using Sunnyside to cut back on their journey to be more mindful drinkers and get the most out of Dry January.

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These guys are not trying to change you, just your drinking habits.

When I first started I was a bit leery about the whole thing. I am 70 years old and retired and didn’t think that I needed someone to tell me how much to drink. So I took the 15 day free trial and found out that it really helped me control my drinking. These guys are not trying to change you, just your drinking habits, which has help me a lot. Sometimes I would drink just to drink and that came to a stop. I still do what I want to do, I'm just doing it differently and it really working well for me. - Rene

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The transition was easy

Over the last two years I became a bit of a heavy drinker. After 84 days with Sunnyside, I'm now a moderate drinker, on my way to becoming a social drinking. The transition was easier than I thought. -Ted

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I cannot believe it actually worked.

I've been trying to cut back on my drinking for years and this is the only way I've actually done it. I'm so extremely happy with just the mindfulness that it has provided me. It's not judgy. It doesn't make you quit immediately. It is just a way to cut back and be mindful of your drinking and I really appreciate it. It's honestly transformed my life. -Stefani

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Simple & sustainable

I love this program - it’s simple and supportive. I feel like I’m on my way to making some lasting changes without ever feeling shamed. Also the coaches are real & respond personally (not just bots). -Lucy

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A Successful Dry January Starts with Tracking Your Drinks

Sunnyside members see big results in their first 30 days, and it only gets better from there. Start with your 15-day free trial, then stick with it if it’s right for you.

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Improve Health & Wellness

Feel your best, inside and out.

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Sleep more restfully

Enjoy more restful sleep and brighter mornings.

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Improve your diet

Every month you'll be cutting out unnecessary calories.

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Gain more energy

Greet the day with increased energy and focus.

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Save money

Save real cash every month by spending less on alcohol.

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Find the right balance 

Mindfulness lets you enjoy drinking more, by consuming less.

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Join the #1 community of mindful drinkers

The Mindful Drinkers is a group for people who want to cut back on their drinking. The group is a judgment-free zone grounded in positivity. The community aims to cultivate a sense of connection for those who prefer mindfulness over the traditional “all-or-nothing” approach. You’re invited to share your story about how you integrate mindful drinking into your daily life, offer encouragement, and ask questions.

Why use Sunnyside?

Every Sunnyside membership includes all the features below, plus a free 15-day trial to make sure it’s right for you.

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Drink tracking

Sunnyside gives you simple, accurate tools to track your drinks that you’ll actually love to use.

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Weekly planning

Every Sunday we’ll share your plan for the week ahead that you can adjust and customize as needed.

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On-demand coaching

We have real human coaches available for when you need a nudge or a bit of motivation. But only if you need it.

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Daily motivation

We’ll share advice, education and motivation on a daily basis to keep you on track with your goals.

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Insights & analytics

Drinks cut, money saved, improved sleep... we’ll help you measure success in the terms that matter to you.

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Science-backed techniques

Sunnyside is easy and simple to use, but is backed by proven habit change techniques reviewed by our advisors.

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Trusted by Experts

Sunnyside utilizes proven behavior-change techniques to help you reach your goals, and it’s all reviewed by our team of experts.

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Dr. Hrishikesh Belani

Associate Medical Director of the South Los Angeles Health Center Group

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Kate Bonham

MS, LPCC, LADC - Mental Health and Chemical Health Specialist

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Nir Eyal

Habit expert, author of Hooked and Indistractable

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Adi Jaffe

Mental health & addiction expert, Author of The Abstinence Myth

"As a doctor, I've seen firsthand the difference that a better relationship with alcohol can make in a person's overall health outcomes, which is why I recommend Sunnyside to my patients."

Dr. Hrishikesh Belani

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Frequently asked questions

Our goal is to be transparent and honest with you about Sunnyside. It’s in our DNA. Here are a couple common questions, but please email us if you have more.

How do I get started with Sunnyside for Dry January?

A Sunnyside subscription starts at $8.75/mo, less than the cost of two drinks. Everyone starts with a 15-day free trial to test it out. And we’re nice about refunds if it’s truly not right for you.

What are the benefits of using an app for Dry January?

We employ proven habit change techniques like pre-commitment, conscious interference, and belief and positivity. Our methods are reviewed by habit change and alcohol use experts. Learn more.

Is Sunnyside a free Dry January app?

We believe that everyone who drinks can benefit from more mindfulness and healthier habits. You can join Sunnyside no matter what your starting point is, and we’ll help you hit your goals. Sunnyside offers a 15-day free trial, and you can cancel at any time.

Is my data secure?

We take data privacy and security very seriously. We never sell your information or use your drinking data for marketing tactics. Review our Privacy Principles.

Do I have to talk to a coach?

Definitely not. Talking to a coach is completely optional. You can take advantage of the planning, tracking, behavior change, analytics, and amazing results without ever talking to anyone.

Who uses Sunnyside?

The Sunnyside community is made of thousands of people who enjoy drinking but want to create more mindfulness around their consumption, whether it’s to cut back or stop entirely. We’re moms, dads, professionals, students, and everyone in between.

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