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This is an older version of our Privacy Policy. You can find our current Privacy Policy at www.sunnyside.co/privacy. This version is deprecated as of May 13, 2025.
Effective as of January 14, 2021. Updated March 31, 2024. Deprecated May 13, 2025.
This Privacy Policy describes how we handle personal information that we collect through our website, mobile application, and SMS service.
California residents can learn about their additional privacy rights in the “Additional information for consumers located in California” section below.
At Sunnyside (Cutback Coach, Inc.) we understand how personal the topic of drinking and alcohol may be for our members, which is why we’ve always taken privacy extremely seriously. If ever you have questions or concerns, you can email us directly at support@sunnyside.co and our team will respond quickly. Ultimately, our mission is to help you cut back on your drinking to reach your goals, and to do so requires the highest level of trust. Below we’ve outlined our privacy principles to be as transparent as possible:
Sunnyside is on a mission to help millions of people who drink—no matter what amount—build a healthier relationship with alcohol. Our SMS-based platform allows users to track their alcohol consumption to facilitate moderation, mindfulness and intentionality about their drinking habits. We use behavioral psychology strategies to help you bring your drinking within a healthy range and maintain that range over time with a plan that’s personalized to you and your goals.
Information you provide to us. Personal information you may provide to us through the Service or otherwise may include:
Automatic data collection. We, our service providers, and our business partners may automatically log information about you, your computer or mobile device, and your interaction over time with our website or mobile app, our communications and other online services, such as:
Cookies and similar technologies. Like many online services, we use the following technologies:
We use your personal information for the following purposes and as otherwise described in this Privacy Policy or at the time of collection:
Service delivery. We use your personal information to:
Research and development. We may create aggregated, de-identified or other anonymous data from personal information we collect for product research and development purposes. We make personal information into anonymous data by removing information that makes the data personally identifiable to you.
Interest-based advertising. When you visit our website, we may engage third party advertising companies and social media companies to display ads promoting Sunnyside on other websites or online services you may visit. These advertising and social media companies may use cookies and similar technologies to collect information about you over time across the web and use that information to serve online ads that they think will interest you. This is called interest-based advertising. You can learn more about your choices for limiting interest-based advertising in the “Advertising choices” section below.
Compliance and protection. We may use your personal information to:
Service providers. Companies and individuals that provide services on our behalf or help us operate the Service or our business (such as hosting, professional services, information technology, payment processors, customer support, email delivery, and website analytics services).
At your direction. If you request immediate assistance related to your health or wellbeing, we may, at your direction, connect you to first responders, mental health and medical professionals, and support hotlines.
Authorities and others. Law enforcement, government authorities, and private parties, as we believe in good faith to be necessary or appropriate for the compliance and protection purposes described above.
Business transferees. Acquirers and other relevant participants in business transactions (or negotiations for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale or other disposition of all or any portion of the business or assets of, or equity interests in, Sunnyside or our affiliates (including, in connection with a bankruptcy or similar proceedings).
Please keep in mind that whenever you voluntarily make your personal information available for viewing by third parties or the public on or through our service, that information can be seen, collected and used by others. We are not responsible for any use of such information by others.
You have the following choices with respect to your personal information.
Cookies. Most browser settings let you delete and reject cookies placed by websites. Many browsers accept cookies by default until you change your settings. If you do not accept cookies, you may not be able to use all functionality of the Service and it may not work properly. For more information about cookies, including how to see what cookies have been set on your browser and how to manage and delete them, visit www.allaboutcookies.org.
Local storage. You may be able to limit use of HTML5 cookies in your browser settings. Unlike other cookies, Flash-based local storage cannot be removed or rejected via your browser settings, but you can adjust the settings of your Flash player to block it. Blocking Flash storage may impede the functionality of Flash applications, including those employed by the Service. For more information on Flash local storage visit https://helpx.adobe.com/flash-player/kb/disable-local-shared-objects-flash.html.
Opt out of marketing communications. You may opt out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting us at support@sunnyside.co. You can opt out from further text marketing communications by texting STOP to the SMS number used by us to contact you. We might still send you some important communications, like responding to you if you send us a request or comment.
Advertising choices. You can limit use of your information for interest-based advertising by:
Note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt-out on every browser and device that you use
Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” or similar signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.
We may offer links to websites and other online services operated by third parties. In addition, our content may be integrated into web pages or other online services that are not associated with us. These links and integrations are not an endorsement of, or representation that we are affiliated with, any third party. We do not control websites or online services operated by third parties, and we are not responsible for their actions.
We employ a number of technical, organizational and physical safeguards designed to protect the personal information we collect. However, no security measures are failsafe and we cannot guarantee the security of your personal information.
We are headquartered in the United States and may use service providers that operate in other countries. Your personal information may be transferred to the United States or other locations where privacy laws may not be as protective as those in your state, province, or country.
The Service is not intended for use by those under 21 years of age. If we learn that we have collected personal information through the Service from a child without the consent of the child’s parent or guardian as required by law, we will delete it.
We reserve the right to modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on the Service. If required by law we will also provide notification of changes in another way that we believe is reasonably likely to reach you, such as via email or another manner through the Service. Any modifications to this Privacy Policy will be effective upon our posting the modified version (or as otherwise indicated at the time of posting). In all cases, your use of the Service after the effective date of any modified Privacy Policy indicates your acceptance of the modified Privacy Policy.
You can reach us by email at support@sunnyside.co
This section applies only to California residents. For purposes of this section, “personal information” has the meaning given in the California Consumer Privacy Act of 2018 (“CCPA”) but does not include information exempted from the scope of the CCPA.
We do not sell personal information in the traditional sense. However, like most companies, we use cookies and other tracking tools to analyze website traffic and facilitate advertising, which constitutes a “sale” under the CCPA. If you would like to opt out of our (and our third party advertising partners’) use of cookies and other tracking technologies, please review the instructions provided in the “Advertising choices” section above.
Your California privacy rights. The CCPA grants individuals whose information is governed by the CCPA the following rights:
You are entitled to exercise the rights described above free from discrimination.
Please note that the CCPA limits these rights by, for example, prohibiting us from providing certain sensitive information in response to an access request and limiting the circumstances in which we must comply with a deletion request. If we deny your request, we will communicate our decision to you.
How to exercise your rights
You may exercise your California privacy rights described above as follows:
Sunnyside is a system for creating a more mindful approach to drinking to help you reach your goals. Our members are seeing major benefits, including a 30% average reduction in weekly drinks, improved sleep, a healthier diet, money saved, and an overall improved sense of well-being.
Sunnyside is not designed to treat alcohol use disorder (AUD). For resources related to AUD, including how to get support, please visit the NIH website. We’ve also partnered with Moderation Management, a non-profit dedicated to reducing the harm caused by the misuse of alcohol.
Sunnyside is a system for creating a more mindful approach to drinking to help you reach your goals. Our members are seeing major benefits, including a 30% average reduction in weekly drinks, improved sleep, a healthier diet, money saved, and an overall improved sense of well-being.
Sunnyside is not designed to treat alcohol use disorder (AUD). For resources related to AUD, including how to get support, please visit the NIH website. We’ve also partnered with Moderation Management, a non-profit dedicated to reducing the harm caused by the misuse of alcohol.